Mattress Firm was “rising and shining” every day: Explosive growth had propelled it to the leadership position in the $29 billion bedding industry. But its contact centers were hitting the snooze button: Outdated technology was preventing them from providing the exceptional experience its customers expected. But Mattress Firm’s partnership with NICE inContact—and moving to the CXone cloud-based integrated platform and products—changed all that. In fact, it was the dawn of a new day for Mattress Firm, its contact centers and especially, its customers. Efficiency is up, complaints are down, and now the sky’s the limit for customer satisfaction!